Who is Nikos Tsolakis?
Nikos Tsolakis is an entrepreneur, creator, and founder and host of Stories Beyond Profit. He is also the founder of SB Media and Marketing Director at TechIns Group.
FOUNDER & HOST
Nikos Tsolakis
Entrepreneur and creator, founder and host of Stories Beyond Profit, founder and Managing Director of SB Media, and Marketing Director at TechIns Group.
Who is Nikos Tsolakis?
Nikos Tsolakis is an entrepreneur, creator and Founder & Host of Stories Beyond Profit, a Greek podcast featuring real stories from founders, creators and experts. His goal is to offer young people inspiration, knowledge and practical lessons rarely found in books.
His journey began in e-commerce and developed through digital marketing, events and content creation. Today, he is also Founder & Managing Director of SB Media, a media company specialising in personal branding and podcast production. He is also Marketing Director of the technology group TechIns Group.
012023 — Present
University of Macedonia
Accounting and Finance
In 2023, he began studying Accounting and Finance at the University of Macedonia. There, he gained foundational knowledge of accounting structures, business financial operations and the financial system.
022023–2025
Elysian Canvas
His first business venture
Alongside his studies, he founded Elysian Canvas, an e-commerce brand offering premium wall art for the Greek market. Running its day-to-day operations gave him practical experience in e-commerce, marketing, advertising and social media.
032025
Afroset
Events and digital community building
In 2025, he founded Afroset, a music event series based in Thessaloniki. Drawing on his knowledge of branding, marketing and social media, he quickly grew the project into one of the most recognisable brands of the summer season.
042025
Stories Beyond Profit
Real stories. Practical lessons.
In December 2025, he created Stories Beyond Profit to give a new generation access to the real stories of people who build businesses, create and grow. The conversations explore not only successes, but also the mistakes, difficult decisions and lessons behind each journey.
Drawing on his experience in marketing, branding and content creation, Nikos developed the podcast into a fully fledged media brand.
- Organic views on YouTube
- 1M+
- Organic views across platforms
- 50M+
- Year founded
- 2025
05Present
SB Media
Personal branding and podcast production
Building on the experience gained by himself and the Stories Beyond Profit team, Nikos founded SB Media. As Founder & Managing Director, he develops personal brands and complete podcast productions, combining strategy, branding, content and high-quality production.
Meet SB Media
06Present
TechIns Group
Marketing Director
Continuing his entrepreneurial journey, Nikos took on the role of Marketing Director at TechIns Group, a technology group operating in five countries and specialising in software, automation and artificial intelligence for businesses. Responsible for marketing and communications across the group’s companies, he coordinates their corporate visibility, public relations and executives’ personal branding, connecting his experience in content and branding with the B2B market.
Frequently asked questions
What is Stories Beyond Profit?
Stories Beyond Profit is a Greek podcast created in 2025 that features real stories from founders, creators and experts, aiming to offer inspiration and practical lessons to a new generation.
What is SB Media?
SB Media is the media company founded by Nikos Tsolakis, specialising in personal branding and podcast production.
What is Nikos Tsolakis’s role at TechIns Group?
As Marketing Director, he is responsible for the group’s marketing and communications strategy, coordinating corporate visibility, public relations and executives’ personal branding.